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Consumer Awareness Project Class 10 PDF
Whether A Product Succeeds Or Fails Depends Heavily On The Consumer Awareness Project. Being Aware Of One’s Knowledge Of Different Consumer Production Laws Is Known As Having Consumer Rights.
The Act Of Making Sure That The Buyer Or Customers Are Aware Of The Information About Products, Goods, Services, And Consumer Rights Is A Simple Definition Of Consumer Awareness. Consumer Education Is Essential So That They Can Make Informed Decisions When The Time Is Right. In This Essay, Consumer Rights And Awareness Will Be Covered In Great Detail.
For Goods And Services, People Pay A Set Price To Satisfy Their Endless Demands. But What Should A Person Do If The Goods And Services They Have Bought Turn Out To Be Of Poor Quality, Are Overpriced, Are Not In Sufficient Quantity, Etc.? In These Situations, Customers Often Feel Defrauded By The Vendors Who Provided The Goods And Services Rather Than Satisfied. In This Situation, Consumer Awareness Is Essential.
A Way To Demonstrate That A Buyer Or Purchaser Is Aware Of The Specifics And Information Pertaining To Goods, Services, Administrations, And Buyer Rights Is Via Consumer Awareness. It Is Essential That Buyers Be Informed Of Their Options And Aware Of The Consumers In Order For Them To Make The Best Decision Possible. The Rights To Wellbeing, Information Or Knowledge, And Choice Are Reserved For Consumers.
Project On Consumer Rights And Awareness Needed In India
Consumer Awareness Of Product Quality And Price Is Crucial And Should Not Be Ignored. In The Age Of Globalisation, Technological Advancement, The Release Of High-end Devices, And Aggressive Marketing Strategies Have Not Only Given Consumers A Variety Of Options But Have Also Protected Them From The Wide Range Of Problems Brought On By Such Rapid Change.
It Is Crucial And Becoming More And More Necessary To Educate Consumers About Product Quality As Well As Potential Service Issues In The Expanding Field Of Public Utilities.
The Customer Needs To Know His Rights, To Put It Simply. He Should Possess Sufficient Knowledge To Enable Him To Defend Himself Against Any Wrongdoing On The Part Of The Trader. To Help Customers In This Situation, It Is Necessary To Provide Them With Reliable, Thorough Information That They Can Get Quickly And Affordably.
In Light Of These Issues, The Indian Government And The State Governments Have Attempted To Establish A Dispute Resolution Process Under The Consumer Protection Act. In Terms Of Raising Awareness, There Is Still More Work To Be Done. There Should Always Be A Workable Solution Available. The Importance Of This Grows In Rural Areas.
Stages Of The Consumer Rights And Awareness Project
Whether A Product Succeeds Or Fails Depends Heavily On Consumer Awareness. If The Consumer Is Informed About The Products And Is Able To Make Informed Decisions, There Is A Good Chance That The Sales Of Such Products Will Increase. The Awareness Of A Potential Customer Advances Through Five Stages:
- Unaware Consumer: A Customer Who Is Unaware Of A Problem And, As A Result, Is Unaware Of The Solution.
- A Customer Who Is Problem Aware Is One Who Is Aware Of Their Problems But Not Of The Solutions.
- The Customer Is Aware Of The Problem And Is Aware Of The Remedy. Although He Is Aware Of His Options, He Has Not Yet Made A Decision And Is Unaware Of The Product.
- A Customer Who Is Product Aware Is One Who Is Aware Of The Products Or Services But Is Unsure Of Their Ability To Solve Problems With Them. The Merchant Must Address Objections In Such Cases.
- Last But Not Least, The Customer Who Is Fully Educated About Your Products Is About To Make A Purchase But Needs One More Push.
The Indian Parliament Approved The Consumer Protection Act In 1986 To Safeguard The Interests Of Indian Consumers. According To Our Economics, Economic Growth May Be Facilitated By A Consistent And Reliable Supply As Well As The Right Level Of Demand. Then, This Act Was Introduced To Safeguard Purchasers From Any Abuse Or Exploitation.
The Purchaser Has The Option Of Finding Out More Information About The Features, Quantity, Power, Price, And Quality Of The Goods Or Services. The Buyer Should Ostensibly Gather All Available Information On The Item Or Service Before Making A Decision. He Will Be Able To Make Very Thoughtful Decisions As A Result, And It Will Also Stop Him From Being A Victim Of High-pressure Sales Tactics. Consumers Are Protected By The Right To Data Against Deceptive Packaging And Markings, High Prices, And Other Unfair Business Practises.
Access To A Wide Range Of Goods And Services At Exorbitant Prices Is Granted By This Privilege. In A Monopolistic Market, The Products And Services Provided Should Be Of The Highest Calibre And Value.
The Seller Should Refrain From Using Coercive Tactics To View The Goods, And The Customer Should Reserve The Right To The Full Range Of Choices, Substitutions, And Alternatives. There Must Be Unrestricted Market Competition For This Privilege. It Should Be Up To The Buyer To Decide Whatever Product To Purchase From The Market.
The Other Rights Are Useless If There Is No Appropriate Authority To Take Client Concerns Into Account. A Customer Has The Option Of Filing A Complaint If They Are Unhappy With The Goods Or Service, And That Complaint Must Be Resolved Within A Certain Amount Of Time. For Instance, A Customer Has The Right To Decide Whether To Return Or Replace An Electronic Item If It Begins To Malfunction After Purchase.
This Gives Buyers The Power To Settle Any Disputes, Complaints, And Claims They May Have Against Sellers Who They Believe Have Used Unfair Trade Practises, Double-dealing, Or Other Forms Of Exploitation. The Buyer Has The Right To Inspect Whether The Item’s Nature Has Been Compromised. Customers Are Required To Submit Written Objections Under The Consumer Protection Act.
The Law Has Granted Him Certain Rights And Obligations With Regard To Advertising And Marketing Techniques, And A Consumer Should Be Aware Of These. This Is A Crucial Right Since It Establishes Fair Trade And Business Practises By Ensuring That The Customer Is Informed Of His Rights And Freedoms. The Buyer Is Empowered And In A Position To Learn About His Privileges And Rights As A Buyer.
Protecting This Fundamental Right From The Promotion Of Products And Services That Put Lives And Property At Risk Is Crucial. The Security And Well-being Of The Consumer Might Be Seriously Jeopardised By The Use Or Consumption Of Inferior Goods And Services. They Have The Right To Offer Reliable And High-quality Products To Interested Customers. For Instance, Stale Food Products May Have An Adverse Effect On Consumers’ Welfare; Inferior Cosmetic Care Products May Cause Comparable Harm; And Household Products Like Lpg Cylinders, If Not Fixed Properly, Can Seriously Harm Both Life And Property.
Consumer Complaints Have Been Successfully Addressed While Keeping Customers Safe From Unethical Marketing Practises Thanks To The Most Significant And Effective Consumer Awareness Programme, Jago Grahak Jago. The Jago Grahak Jago Campaign Was Introduced In 2005 By The Department Of Consumer Affairs, A Section Of The Ministry Of Consumer And Public Distributions.
Practically Every Home Has The Slogan “Jago Grahak Jago,” Which Translates To “Wake Up Consumers.” The Indian Government Used Various Media To Increase Consumer Awareness. The Objectives Of The “Jago Grahak Jago” Awareness Programme Are Carried Out By The Government Via The Channels Listed Below.